International Markets Manager

Birmingham
3 weeks ago
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SF Recruitment are working with a business based in Birmingham (B4) who are looking for an International Markets Manager to join the team
£55,000
Hybrid

Role:

  • Support the International Markets Lead on the development of an International Strategy for the business, identifying the key market opportunities to attract inward investment from, the key stakeholders that must be influenced to ensure success, and the activities required to raise awareness of the West Midlands investment proposition, amongst both prospective FDI investors and key international stakeholders.
  • Play a key role in the delivery of international intermediary and stakeholder engagement on behalf of the business, including, but not limited to, the overarching relationships with important DBT posts and Markets teams; trade and investment agencies in London acting on behalf of countries identified as primary markets for inward investment. .
  • Work closely with appointed in-market representation partners, tasked with inward investment lead generation services in Australia, Canada, India, France, Germany, Malaysia Singapore & the USA.
  • Deputise for the International Markets Lead or the Leadership Team to speak at local and international business conferences.
  • Plan and deliver VIP visits to the region that lead to perception change at a senior level, opening opportunities in areas such as innovation, air route development and civic engagement, and leveraging the visits to generate trade and investment opportunities for the region.
  • Undertake planned marketing and lead generation activities both nationally and internationally (trade fairs, exhibitions etc) to showcase the regional geography offer.
  • Be able to research and create presentations that assists the Leadership Team in making decisions, particularly in the international areas.
  • Work closely with the Inward Investment sector leads and cross-programme events teams, to scope, plan and deliver a number of effective inward-investment in-market campaigns.
  • Leverage the international footprint of key partners, including local authorities, commercial partners and the region's universities, to drive awareness of the region's inward investment opportunities.
  • Work closely with the Leadership Team to ensure consistent and effective achievement of contract objectives, providing flexible support to ensure the team targets are achieved.
  • Make efficient use of CRM systems and processes to record, monitor, review and refine business development strategies, together with marketing and communications programmes to fully exploit business opportunities both for the business and for the wider benefit of the region.
  • Build influence across the region through its inward programmes within Midlands Engine, the Department for Business & Trade and other relevant national and international organisations and intermediaries to ensure that the geography is perceived as a priority region for them to direct inward investment opportunities to.

    Skills Required:
    Business development skills
    Stakeholder management skills
    Experience of working with international clients or stakeholders
    Awareness of local and national policy within the context of economic development

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