Brand & Campaign Marketing Manager

Brand & Campaign Marketing Manager

Salary: £34,500 - £44,850

Location: Cambridge (hybrid – minimum 2 days a week onsite)

Contract: Fixed term contract for 13 months, full time (35 hours a week)

An exciting role at an exciting time for the Brand team and Cambridge.

We are Cambridge University Press & Assessment, a world-leading academic publisher and assessment organisation and a proud part of the University of Cambridge.

The Brand and Campaign Marketing Manager is a creative marketer that advocates for brand, has a deep interest in brand marketing can tap into their understanding of our business and customer's needs. This is a 13-month maternity cover opportunity, which has a chance to help shape, define, collaborate on and execute brand campaigns during an exciting time, as we continue to embed our English brand for Cambridge.

Our mission is to contribute to society through the pursuit of education, learning, and research at the highest international levels of excellence. Which is why every year, we give vital support to millions of people in more than 170 countries around the world. From teachers and learners to researchers and academics, we help to build confidence, unlock potential, and enable success. We give people the opportunity to show what they've learnt, we spread knowledge, spark enquiry, and aid understanding.

About the role

As part of the Brand team, you will be at the epicentre of where we turn plans into action - creating and delivering brand campaigns across multiple touch points with clear objectives. You will be a key part of the team, ready to drive forward initiatives to raise awareness and build the emotional connections that will grow and embed our brand. You will be a key person in maintaining strong brand management, the development of key touchpoints like our catalogue and the execution of brand partnerships around the world.

The role requires a highly motivated individual with the ability to work within a team as well as on their own initiative. You will be fundamental to ensuring we deliver our intended outcomes and to interface daily with both internal stakeholders and our agencies and partners. You will be results driven, looking to demonstrate strong ROMI and collaborating with colleagues in Social and Insights in proving that.

About you

At the core of your experiences to date, you will have a strong track record in designing and delivering successful brand campaigns and activity tailored to relevant audiences/markets.

The ideal candidate for this position will be entrepreneurial and independent, but also incredibly effective at collaborating with cross-functional partners. They should be a curious, creative thinker and brand storyteller, ready to embed our new English branding for Cambridge both internally and externally.

Essential skills, knowledge and qualifications:

• Good experience of working in a brand-led environment whether client or agency side
  
  
• Experience in briefing and project managing brand campaigns
  
  
• Creating brand campaign marketing plans
  
  
• Good communication and presentation skills
  
  
• Experience in fully integrated campaign marketing across mediums like email, video, web
  
  
• Understanding of brand campaign KPIs
  
  If you would like to know more about this Brand and Campaign Marketing Manager opportunity and what will make you successful, please see the full job description attached to the bottom of this vacancy on our careers site.
  
  Rewards and benefits
  
  We will support you to be at your best in work and to live well outside of it. In addition to competitive salaries, we offer a world-class, flexible rewards package, featuring family-friendly and planet-friendly benefits including:
  
  
• 28 days annual leave plus bank holidays
  
  
• Private medical and Permanent Health Insurance
  
  
• Discretionary annual bonus
  
  
• Group personal pension scheme
  
  
• Life assurance up to 4 x annual salary
  
  
• Green travel schemes
  
  We are a hybrid working organisation, and we offer a range of flexible working options from day one. We expect most hybrid-working colleagues to spend 40-60% of their time at their dedicated office or location. We will also consider other work arrangements if you wish to work more flexibly or require adjustments due to a disability.
  
  Ready to pursue your potential? Apply now.
  
  We review applications on an ongoing basis, with a closing date for all applications being Friday 4 April 2025 although we may close it earlier if suitable candidates are identified, so please apply as soon as possible. Interviews are scheduled to take place the week commencing 7 April 2025.
  
  Applications must be submitted through our Applicant Tracker System. Emailed applications cannot be accepted. Thank you.
  
  Please note that successful applicants will be subject to satisfactory background checks including DBS due to working in a regulated industry.
  
  Cambridge University Press & Assessment is an approved UK employer for the sponsorship of eligible roles and applicants under the Skilled Worker visa route. Please refer to the gov website for guidance to understand your own eligibility based on the role you are applying for.
  
  Brand & Campaign Marketing Manager